in the USA, more than 200,000 Teenagers undergo Cosmetic Surgeries every year. Everywhere, beauty mania is growing among young people at alarming rates. TV programs such as Next Top Model give their audience an artificial and unhealthy idea of what beauty is. With the satirical card game “Pretty Ugly”, we play with popular cultural views and give players a new perspective on beauty.
A few days ago, we earnestly launched our Kickstarter campaign for "Pretty Ugly". The game uses satire and strategy to subvert toxic ideals of beauty in our culture which overwhelmingly affect women. The game is suited for children and adults and has proven to be a great conversation starter regarding body image.
Despite great efforts, our kickstarter is about to fail. If you have an idea how we can get a lot more reach, or if you can help by spreading the word, I am more than grateful.
We wrote to thousands of magazines, blogs, forums etc. with hardly any effect.
Thank you so much for your help!
Warm regards from Berlin/Germany,